Mindware, one of the leading Value Added Distributors (VAD’s) in the Middle East and Africa, today announced that it has signed a new agreement with Microsoft. Under  the partnership, Mindware will market Microsoft’s Original Equipment Manufacturer (OEM) products, which includes Microsoft Windows 10, Windows Server 2019 and Microsoft Office 2019, across the GCC. Speaking about the partnership, Mr. Nicholas Argyrides, General Manager – Gulf at Mindware said, “We are delighted to add Microsoft’s world-class suite of OEM products to our portfolio. Microsoft has been the product of choice over the years for both, corporate as well as individual users of desktop … Continue reading Mindware Collaborates with Microsoft for OEM Products

Aruba, a Hewlett Packard Enterprise company (NYSE:HPE), has announced the appointment of Sherifa Hady as the Channel Sales Director for Europe, Middle East and Africa. In her role, Hady will oversee the channel team, working closely with them to build partnerships with resellers and distributors across the region, exploring new and existing opportunities for mutual business growth. “The channel is at an inflection point. Enterprises are facing an urgent pressure from digital transformation to evolve the role of technology within their business. This is driving new opportunities, as well as some challenges, for the channel”, said Sherifa Hady. “I believe … Continue reading Aruba names Sherifa Hady as EMEA Channel Sales Director