Charging ahead

Edited By Shereen Shabnam How businessman Mohammad Redha transformed Deals on Wheels into a leading independent luxury automotive dealer in the UAE The timing could not have been less opportune. UAE businessman Mohammad Redha started Deals on Wheels, one of the most exclusive and trusted names in the luxury automotive segment, in 2007. This was a year before the bottom fell out of the global economy. Millions of jobs were lost worldwide, businesses collapsed, and to say the exotic automotive segment was struggling would be a desperate understatement. But fortune favours the brave. Despite Herculean challenges, and there were several, Mohammad … Continue reading Charging ahead