Voting on UAE Superbrands 2019 Begins

15thedition of Superbrands UAE to feature local home-grown brands Superbrands, the independent authority and arbiter of branding, announced that the voting process to choose the brands in the UAE which will be recognised and honoured as a Superbrand 2019 has begun. Speaking on the importance of delivering impactful interactions that deliver a clear brand purpose and narrative, Mr. Mike English, Director, Superbrands Middle East, said, “The world is changing rapidly, and it’s hard to scale, differentiate yourself, and maintain trust in the ever-changing marketing world. Today more than before, brands have to make themselves relevant and valuable to the consumer … Continue reading Voting on UAE Superbrands 2019 Begins

Cybercriminals and the Holidays

By Alain Penel, Regional Vice President – Middle East, Fortinet For most of the world, the holiday season is just around the corner. And in our increasingly connected world, that involves more online activities, from shopping and entertaining to socializing and planning, than ever before. Retailers are gearing up for the biggest online shopping season of the year. They are updating their web presence, adding additional compute resources, prepping their packaging and delivery systems, and stocking their warehouses with inventory. That’s because in today’s highly competitive digital marketplace, it is imperative that online shoppers quickly find what they are looking for … Continue reading Cybercriminals and the Holidays

PIONEERING MIDDLE EAST MOTORING WRITER JOINS THE WOMEN’S WORLD CAR OF THE YEAR (WWCOTY) JURY

The Women’s World Car of the Year Awards recently selected Shereen Shabnamfrom Dubai as a jury to represent the Middle East for the prestigious WWCOTY awards. Shereen is the Editor-in-Chief of the Millennium Millionairemagazine, a role she has held for the past 16 years. In addition to that, she is a prolific luxury and lifestyle motoring writer for various publications around the world, writes for leading regional (GCC) agencies and contributes Motoring articles toExecutive Women,Capital Business, 800 Lifestyle, Trending Business Insights and MADAME magazine. Shereen is based in Dubai in the United Arab Emirates (UAE) and in Spain but is … Continue reading PIONEERING MIDDLE EAST MOTORING WRITER JOINS THE WOMEN’S WORLD CAR OF THE YEAR (WWCOTY) JURY

Women’s World Car of the Year announce 2018 Award winners

Women’s World Car of the Year announce Volvo XC40 as the Supreme Winner of the 2018 awards, chosen from two rounds of voting.  The Jury representing the Middle East is pioneering female Motoring journalist, Shereen Shabnam, based out of the UAE. In alphabetical order, the six cars that made it through round one of the 2018 Women’s World Car of the Year were: BMW X2 Jaguar E-PACE Jaguar I-PACE Peugeot 508 Porsche Cayenne Volvo XC40 The women motoring writers then voted again with the Volvo XC40 emerging as a front-runner in what transpired to be an extremely tight vote between … Continue reading Women’s World Car of the Year announce 2018 Award winners