Unlocking the ‘New Luxury’ Code for AITO’s Global Models

The high-end intelligent electric vehicle brand AITO officially unveiled its latest global product lineup—the AITO 9, AITO 7, and AITO 5 models, which are deeply localized for the Middle East market—at the 2025 IAA MOBILITY. This milestone signifies that AITO has truly delivered globally certified models that meet overseas market entry standards, to bring the leading ‘New Luxury’ intelligent mobility experience to more discerning users worldwide. Upholding the philosophy of ‘Intelligence Redefining Luxury,’ AITO not only inherits the exceptional performance and design of traditional luxury but also establishes its ‘New Luxury’ concept by integrating Intelligent Power, Intelligent Driving Assistance, Intelligent … Continue reading Unlocking the ‘New Luxury’ Code for AITO’s Global Models

CRC Group Announces the Unveiling of Uber Ultra-Luxury Experiential Residential Landmark, CRC The PERIDONA

CRC Group, a leading player in North India’s real estate sector, today unveiled its uber ultra-luxury experiential residential development, The PERIDONA, located within Jaypee Greens Golf Course in Greater Noida. With a development outlay of ₹1500 Cr (exclusive of land cost), the project signals CRC’s strategic intent to elevate its portfolio into the ultra-premium segment. Spanning a total built-up area of 3.1 million sq. ft., the project will comprise only 341 expansive apartment units, delivering globally benchmarked standards of architecture, design, sustainability, and execution. Unveiled during a marquee event in Dubai, The PERIDONA brings together an extraordinary lineup of design … Continue reading CRC Group Announces the Unveiling of Uber Ultra-Luxury Experiential Residential Landmark, CRC The PERIDONA

boAt, India’s No.1 and World’s No.3 audio wearables brand, Enters UAE

boAt, India’s No.1 and World’s No.3 audio wearables brand (Source: IDC report), today announced its official entry into the United Arab Emirates (UAE), marking a milestone in its international expansion journey. As part of this launch, boAt will offer its portfolio of audio products and smart wearables, including TWS (True Wireless Stereo) earbuds, headphones, portable speakers, large audio, and smartwatches. These products will be available through an omnichannel retail presence, across both online platforms and offline stores. This expansion is aligned with boAt’s strategic vision to expand in a focused manner in select countries in the Middle East, that have … Continue reading boAt, India’s No.1 and World’s No.3 audio wearables brand, Enters UAE

Samsonite Celebrates 115 Years of Excellence

Samsonite, the world’s leading luggage brand, proudly commemorated its 115th anniversary by hosting an exclusive celebration at the iconic Armani Hotel in Downtown Dubai. The event held on the evening of Thursday 12th June 2025 marked a significant milestone in the brand’s illustrious history and featured the official launch of the New Streamlite, a truly noteworthy collection that not only takes the company back to its roots, but also represents its firm commitment to leading the way in the future of travel.  The celebration transformed the Armani Hotel venue into an immersive journey through Samsonite’s rich legacy, showcasing the evolution … Continue reading Samsonite Celebrates 115 Years of Excellence