Author: Mark Ackerman, Regional Director, MESAT & EE, ServiceNow In today’s subscription economy, customers’ expectations are heightening. People don’t want to tell a company they’re having a problem. They just want it fixed. And if problems do arise, customers increasingly expect the company to acknowledge their pain, and fast. In fact, according to McKinsey, customers are less likely to renew or repurchase from the same company if the customer experience was only average; but when the experience improves from average to wow, customers are 30 to 50% more likely to renew. Unfortunately, for many companies, average customer service is the … Continue reading Three Customer Service Practices Middle East Organizations Need to Change

Gulf Trade Finance Summit 2018 debuts in the UAE

October 3, 2018August 29, 2019 Business & Lifestyle Publishing

QnA International hosts Gulf Trade Finance Summit 2018 in partnership with ExWorks Capital Backed by the overwhelming success of the Annual Saudi Trade Finance Summit held in the Kingdom of Saudi Arabia for half a decade, Gulf Trade Finance Summit 2018 debuts in the UAE QnA International, a leading global business to business events company and the organizers of the Saudi Trade Finance Summit, hosts the first edition of the Gulf Trade Finance Summit in UAE. Held from September 25 – 26, in Steigenberger Hotel Business Bay, Dubai, the event features leading GCC Thought leaders and financial experts from some of the most forward-thinking … Continue reading Gulf Trade Finance Summit 2018 debuts in the UAE

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Privilege Security for the New Perimeter

October 3, 2018 Business & Lifestyle Publishing

By Morey Haber, chief technology officer, BeyondTrust For all of information technology’s benefits, most organizations are well acquainted with the by-product of rapid IT advances and expansion―increased cybersecurity risk. Indeed, growing cybersecurity concerns correlate directly with your organization’s expanding digital universe and the number of people given some level of authority to operate within it. A swiftly expanding digital perimeter—both physical and logical—inevitably makes organizations more vulnerable to the so-called cyberattack chain, regardless of how far the perimeter has extended. The attack process starts with a successful perimeter breach or insider malfeasance, followed by the theft of “privileged” user credentials … Continue reading Privilege Security for the New Perimeter

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Help AG Partners with Mimecast in Middle East to Help Address Email Security Threats Comprehensively

October 1, 2018 Business & Lifestyle Publishing

Recognizing the growing popularity of cloud-based email platforms such as Office 365 and Google Apps in the region,Help AG, a leading information security services, consultancy, and solutions provider in the Middle East, has signed a reseller agreement with Mimecast. The channel partnership is designed to enable Help AG to offer the vendor’s leading email risk management and data security solutions to businesses via a single, integrated subscription service. In the 2018 edition of its annual ‘The State of Email Security’ report, Mimecast highlighted that 59% of organisations will suffer a negative business impact from an email-borne attack this year. “Adding … Continue reading Help AG Partners with Mimecast in Middle East to Help Address Email Security Threats Comprehensively