Sharjah’s rise as a regional leader in ecotourism contributing to the global sustainable travel movement in a big way
As the world takes a relook at their consumption practices against the backdrop of the World Environment Day, the global tourism industry emerges as a key … Continue reading Sharjah’s rise as a regional leader in ecotourism contributing to the global sustainable travel movement in a big way
The Role of Public Relations in Crisis Management
By Shereen Shabnam Crisis situations can strike any organization unexpectedly, posing significant threats to their reputation, operations, and stakeholders. In times of crisis, effective public relations … Continue reading The Role of Public Relations in Crisis Management
Luxury and Brand
Hakan Ozel, General Manager – Shangri-La Hotel, Dubai When we think of luxury, the focus point to consider is the brand itself. We cannot imagine luxury … Continue reading Luxury and Brand
Why PR is Essential for UAE Businesses
By Nishrat Nazeen Public relations (PR) plays a vital role in shaping and maintaining a positive reputation for businesses in the UAE. While our team at … Continue reading Why PR is Essential for UAE Businesses
