Dubai’s brand power set to drive real estate growth in 2026
DUBAI: Dubai’s unmatched global brand strength will play a decisive role in supporting the emirate’s real estate market through 2026 and 2027, according to new insights released on Sunday by Juwai IQI Co-Founder and Group CEO, Kashif Ansari. “Dubai’s brand is stronger than any other global city,” said Ansari. “It is a name that commands trust, aspiration, and a willingness to pay a premium — not only in property, but across industries.” He pointed to a striking consumer example. “Chocolate is already a rich and increasingly expensive treat, but it turns out chocolate becomes even more desirable when you add Dubai’s name to … Continue reading Dubai’s brand power set to drive real estate growth in 2026
