Crisis Management and Problem-Solving: The Cornerstone of PR Leadership

By Shereen Shabnam In our region, uncertainty is not an occasional disruption but a constant reality. From geopolitical developments and economic recalibration to regulatory shifts, organisations across the region operate in an environment where stability can change fast. Since I started in the PR industry 25 years ago, crisis management and problem-solving has evolved to specialised PR functions and part of core leadership competencies. Public relations professionals are often the first line of defence when unexpected, high-stakes situations arise. Whether managing reputational threats, public scrutiny, or internal crises that spill into the public domain, the ability to think critically, assess … Continue reading Crisis Management and Problem-Solving: The Cornerstone of PR Leadership

Optimism high as UAE grows participation at the world’s leading consumer goods expo

Ambiente 2026 will welcome a highly optimistic delegation of UAE businesses to the world’s largest consumer goods fair when it opens doors on 6-10 February 2026 in Frankfurt, Germany. RAK Porcelain Europe is the latest addition to the UAE delegation participating in this year’s edition of the fair. The company, part of RAK Ceramics’ global tableware division, brings decades of porcelain manufacturing expertise to the international marketplace. “For RAK Porcelain, exhibiting at Ambiente and its co-located fairs is a deliberate strategic decision that underlines the importance of direct engagement in global trade. Frankfurt’s role as a central European hub allows … Continue reading Optimism high as UAE grows participation at the world’s leading consumer goods expo

CSC Announces the Launch of the OT Security First Forum to Strengthen the UAE’s Critical Infrastructure Defence Across Energy and Utilities

Abu Dhabi, UAE: Under the patronage of the UAE Cyber Security Council, the OT Security First Forum will be held on 4 February 2026 at Rosewood Abu Dhabi, bringing together senior government leaders, regulators, Chief Information Security Officers CISOs, and industry pioneers to address one of the most Critical challenges of the digital era: securing operational technology (OT) environments that underpin national energy and utilities infrastructure. As the UAE accelerates its digital transformation agenda, the convergence of Information Technology (IT) and Operational Technology (OT) has fundamentally reshaped the threat landscape, exposing critical systems to increasingly complex cyber risks. OT Security … Continue reading CSC Announces the Launch of the OT Security First Forum to Strengthen the UAE’s Critical Infrastructure Defence Across Energy and Utilities

Zulfiqar: Faith, History, and a Once-in-a-Lifetime Custodianship

By Shereen Shabnam Few artefacts in Islamic history command the depth of reverence, symbolism, and scholarly attention as the sword known as Zulfiqar. Inseparably associated with Ali ibn Abi Talib, cousin and son-in-law of the Prophet Muhammad (Peace be upon him), Zulfiqar is far more than a historical weapon. It is a living symbol of justice, courage, divine support, and moral authority, values that continue to resonate across centuries, cultures, and schools of thought within Islam. While Zulfiqar has long been depicted in art, literature, and popular symbolism, opportunities to physically view and study a sword believed to be its … Continue reading Zulfiqar: Faith, History, and a Once-in-a-Lifetime Custodianship